This guide is focused on helping you plan your next moves in marketing your website to help you generate more visitors, leads and customers.
This guide will help you;
1. Develop SMART Marketing Goals
More than 80 percent small businesses don’t keep track of their business goals. We'll help you set goals that you are able to accomplish.
2. Develop Buyer Personas - Your Target Audience
The marketing team needs to know to whom they are marketing, and the sales team needs to know to whom they are selling.
3. Develop a Content Strategy
Your audience defines everything about your content. If you want more traffic, leads and customers from your website, you need to cover topics that your audience is interested in.
4. Develop a Conversion Strategy
How do you capture your new visitors? (So they become leads, contacts and potential customers for your business) We'll show you how.